Do you get stuck trying to figure out what products you should bundle together?
Let me simplify process for you.
After you’ve identified a passionate niche customer, you want to start digging into what is being sold TO them.
You can use selling marketplaces (like Amazon and Etsy) and social media to find bundle opportunities.
You’re going to search for your main targeted keywords (what is your target buyer typing in the search box?).
Be sure to capture the product ideas in a spreadsheet.
There are alot of platform-specific tools available that are both paid and free.
Here are some places to start your research:
- Google Keyword Planner – https://support.google.com/google-ads/answer/9247190
- eRank – Etsy research tool
- If selling on Amazon, sign up for trial of an Amazon-research software – install their chrome extension
- JungleScout
- Helium10
- Amazon Search
- Google Search
One of my favorite (free) tactics is called trolling “predictive search”.
This is the dropdown that appears when you start typing a keyword into google and Amazon.
This list shows you a list of what people are typing into the search box in order of popularity.
The trick is to just type your main keyword into the search box, and do NOT hit enter. Just watch what pops down.
This is what people are searching for.This data will tell you what your CUSTOMERS are looking for, and you will likely see some things you haven’t considered!
Have fun!
~Barbara “The Bundle Queen” Drazga
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